Friday, August 7, 2015

Augustine Golf Course PR and Marketing #1

So I have some catching up to do since my internship just got finalized! 

My name is Caroline Spignesi I’m going to be a senior in college at Bloomsburg University this coming fall and I’m very excited to see what is in store for me! I am a Mass Communication Major with a Minor in Marketing. As some of you know I used to in Virginia, so I was lucky enough to do my internship at Augustine Golf Course in my neighborhood before we moved down to Charlotte, North Carolina this past week! I was the first intern that the company has ever had, so they are excited to try it out!

Oh the month of May! Finals week came and went nice and smoothly, thankfully! As a finished up at school I had another task on my hands which was to go pack up my apartment and drive all the way back to Virginia to start my internship! After being home for couple weeks I went into work to start my first day!

End of May:
As I went into work that day I went in not wearing my normal summer uniform from past summers, but now I was in business casual wearing my flowered sundress ready to see what was in store for me.

That day went into to Tracey’s office my (my boss) and she went over everything that we were going to being this summer in Sales and Marketing along with a little PR. My job every day entitled updating all of the social media pages about events that would be happening that week at the clubhouse, tournament updates and specials for wedding bookings! We wanted to get our company out there as much as possible in the community because Augustine has the opportunity to be something great!

That day Tracey informed me of a Bridal party that would be happening in the coming weekend and I was going to help set it up and sit in on the meeting for the final details of it to get any final request to be made.

My first event went great! We had it on the porch with a mimosa and wine bar along with a buffet breakfast. The event was only 50 people, but I was able to jump right in with Tracey and we set up the whole thing. Everything went super smoothly and the bride said the service and set up was excellent. She said that she was going to pass our name along for future events. That was our goal at Augustine to go above and beyond for everyone so they will return and bring their friends and families in for other events.






 As the work for the summer keeps coming in I’m excited to see what is next for me with this internship!

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